Florie Naomi

Celebrated founder of Floriescence and co-founder of Echoes of Africa. Singer songwriter, multidisciplinary artist and creative entrepreneur. Art is my language for amplifying the stories of the diaspora, softly and out loud.

I've been on stages since I was a kid. Today I make music, create content, direct creative work and build community.

I share beauty, music, self expression and the real process of building the life and career I imagine. My work moves between disciplines because I do.

I also founded Floriescence, a creative company in St. Louis, and Artists for Artists STL, a community where artists grow together.

Read my story

An audience that acts.

People don't just watch. They ask where I stayed, what it cost and how to book it.

714KTikTok
71.2KYouTube
39KInstagram

Organic content analytics from my 2026 media kit.

Brands I've created with

Sienna NaturalsCliniqueCOSRXThe OrdinaryOlayNeiman MarcusBroccoli City FestivalBlack Beauty RosterSTL Bucket ListActivate GamesWonderlightsTechSTL

See the portfolio

Florie in profile with her red curls

New music

JSYWI 11.?.26

Something new is coming in November. Follow along so you hear it first.

Florie leading an Artists for Artists workshop

The company I founded

Floriescence

A creative media company and incubator in St. Louis connecting creativity, culture, community and opportunity. It's where I build programs like Artists for Artists STL and take on creative work for brands and organizations.